It’s the stuff that art director dreams are made of. “We’re screening Ireland’s three favourite cult movies in Smock Alley. Make us some posters that fans will want to steal.” In the tradition of über-fansites like last exit to nowhere, TBWA Ireland went a bit meta, and made a bunch of posters (and gifs) for fictional things inside the movies. Virgin Media’s Full Stream @ Smock Alley was sold out. Posters were stolen. The End.
